Fractional Chief Revenue Officer (CRO) – USA

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<h1>About Learntastic</h1><p>Learntastic is a fast-growing, AI-driven learning platform focused on delivering professional training and certification programs across multiple high-demand categories. We are scaling aggressively through both organic and inorganic growth, including partnerships, acquisitions, and category expansion.</p><p>We are looking for a <strong>Fractional CRO</strong> to build and scale our revenue engine in the US market.</p><hr><h1>Role Overview</h1><p>This is a <strong>hands-on, execution-focused leadership role</strong> responsible for driving revenue across B2C, B2B, and bid-based (RFP/RFI) channels. The ideal candidate will bring deep experience in scaling revenue for <strong>e-learning, EdTech, or digital learning platforms in the US market</strong>, along with strong expertise in performance marketing, enterprise sales, partnerships, and bidding.<br><br><strong>Location: </strong>Remote (Only US based Candidate)</p><hr><h1>Key Responsibilities</h1><h3>1. Revenue Strategy & Execution</h3><ul><li>Own and execute the end-to-end revenue strategy for the US market</li><li>Drive growth across B2C, B2B, and bid-based channels</li><li>Identify and unlock new revenue channels (affiliates, partnerships, marketplaces)</li></ul><hr><h3>2. Performance Marketing & Funnel Optimization</h3><ul><li>Oversee paid acquisition (Google, Meta, Bing) and ROI optimization</li><li>Improve conversion rates across landing pages and checkout flows</li><li>Optimize CAC, LTV, and overall funnel performance</li></ul><hr><h3>3. B2B Sales & Partnerships</h3><ul><li>Build and scale partnerships with:<ul><li>Training providers</li><li>Staffing agencies</li><li>Enterprise clients</li></ul></li><li>Develop outbound and inbound sales strategies</li></ul><hr><h3>4. Bids / RFP / Enterprise Contracts</h3><ul><li>Lead strategy and execution for <strong>RFPs, RFIs, and bid submissions</strong></li><li>Identify and pursue opportunities across:<ul><li>Government contracts</li><li>Enterprise training programs</li><li>Institutional partnerships</li></ul></li><li>Improve win rates through pricing, positioning, and proposal optimization</li></ul><hr><h3>5. Product Monetization</h3><ul><li>Define pricing, bundling, and upsell strategies</li><li>Improve average order value (AOV) and retention</li><li>Launch subscription and enterprise pricing models</li></ul><hr><h3>6. Analytics & Reporting</h3><ul><li>Establish revenue dashboards and KPIs</li><li>Track CAC, LTV, conversion rates, and channel performance</li><li>Use data to drive continuous optimization</li></ul><hr><h1>Ideal Candidate</h1><ul><li>8–15+ years in revenue leadership as CRO</li><li><strong>Strong experience in the US e-learning / EdTech market (preferred)</strong></li><li>Proven track record of scaling revenue from $10M → $20M+</li><li>Experience with <strong>enterprise sales and RFP/bid processes</strong></li><li>Deep understanding of <strong>performance marketing + partnerships + sales funnels</strong></li><li>Comfortable working in a <strong>hands-on, fast-paced environment</strong></li></ul><hr><h1>Compensation Structure</h1><h3>Base (Monthly Retainer)</h3><ul><li><strong>$2,500 – $4,000/month</strong></li></ul><h3>Performance-Based Commission</h3><ul><li>% of incremental revenue growth</li><li>Commission on B2B deals closed</li><li>Commission on RFP/bid wins</li><li>Milestone-based bonuses</li></ul><p>Strong upside aligned with performance and revenue outcomes</p><hr><h1>Why Join</h1><ul><li>High-growth, execution-focused environment</li><li>Direct access to leadership and strategic decisions</li><li>Opportunity to build and own the US revenue engine</li><li>Exposure to B2C, B2B, and enterprise/government revenue streams</li><li>Significant upside through performance-based earnings</li></ul>

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