Email Marketer (Klaviyo) (Remote)

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🐾 Join the CatCrazy Movement – Klaviyo Email Marketing & Customer Journey Specialist Wanted! Do you love cats? Do you love writing emails people actually enjoy reading? Are you a Klaviyo expert who gets excited about building high-converting flows, analyzing results, and growing a loyal community? Then we'd love to meet you! CatCrazy was founded after our two beloved cats, Chopin and Wazoo, died from tainted treats. We realized there had to be a better way to feed cats, so we created CatCrazy—a premium freeze-dried cat food company dedicated to giving cats the "first-class citizenship" they deserve. Today we're building much more than a cat food company—we're building a community of passionate cat lovers who want healthier, happier lives for their cats. We're looking for an experienced Klaviyo Email Marketing Expert & Customer Journey Specialist who wants to become an important part of our growing team. You'll work closely with our Founder and Creative Director to create email campaigns and automated customer journeys that educate, inspire, and convert. This is not a "set it and forget it" position. We're looking for someone who enjoys testing ideas, analyzing performance, improving results, and continuously making our customer experience even better. What we're looking for We're searching for someone who is: 🐱 A genuine cat lover (or at least someone who loves working with pet brands!) 📧 Highly experienced with Klaviyo and email marketing automation 📊 Comfortable analyzing campaign performance and turning data into better results ✍️ A strong writer who can create engaging, authentic content 🚀 A self-starter who enjoys taking ownership and bringing new ideas to the table 🤝 A team player who enjoys collaborating and communicating openly One thing that's especially important to us is communication. Deadlines occasionally move—startups are unpredictable! That's perfectly okay. We simply ask that you keep us informed along the way. Great communication helps our entire team succeed. If you have experience creating successful Klaviyo flows and campaigns, we'd love to see examples of your work. Please include a portfolio, case studies, screenshots, or any examples you'd be proud to share. This is currently an equity-compensated role until our next funding stage. Learn more about our vision: We'd love to hear from you! Qualifications Expert knowledge of Klaviyo Strong understanding of Klaviyo Analytics Experience building high-performing email automation flows Experience with segmentation and customer lifecycle marketing Excellent copywriting skills Strong understanding of email marketing best practices Data-driven mindset Experience with A/B testing and optimization Excellent organizational skills Strong communication skills Ability to work independently while collaborating with a remote team Bonus Points ❤️ Experience working with DTC or eCommerce brands ❤️ Experience with Shopify ❤️ Experience in the pet industry ❤️ Graphic design experience (Canva or Adobe Creative Suite) ❤️ Experience growing email revenue from the ground up Why Join CatCrazy? Because you'll be helping build something meaningful. We're a small but passionate team that genuinely cares about our customers, their cats, and each other. Every person on our team has a voice, contributes ideas, and plays an important role in shaping the future of CatCrazy. If you're looking for a place where your work truly makes a difference—not just to a company, but to thousands of cats and the people who love them—we'd love to meet you. 🐾 Help us make the world a better place for cats—one email at a time.

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1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

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When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

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Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

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Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

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This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...